Ordered Chaos is the branding campaign of high street fashion boutique label Par and Para. It has developed as a collaboration between up and coming graphic designer Mitchell Connell, and textile designer Kate Springall. Ordered Chaos prides itself on paying homage to the artisans and communities that produce the handmade textiles and garments. Using a combination of photography and design, Connell has brought a further dimension to this exciting new label; giving it a rich contextual image and meaning, upon which to further build the Ordered Chaos identity.
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